As the traditional printing world continues to evolve with digital printing solutions, INX Digital International is hedging its education efforts in the process. Following the successful introduction of a training portal for dealers in the third quarter of 2010, INX Digital recently upgraded its www.smartINX.com web site that is available 24/7.
INX Digital manufactures and distributes inkjet inks and toners for a variety of industrial markets. The training portal provides a sales overview and insight into the products offered by INX Digital to dealers who desire to be registered with the company’s global network. In the last year, INX Digital has introduced several new product lines of dry and liquid toner, plus a range of customised industrial inkjet inks including textile products and UV curable technologies. Initially available only in English when it debuted nearly eight months ago, the portal now offers Spanish and Portuguese versions.
“The smartINX.com portal is invaluable as a training tool and an information and reference centre for our dealers and employees,” said Ken Kisner, President of INX Digital International. “Much time has been invested in creating videos, course materials, and a library as well as other educational content. This is another value-added resource not only for our dealers but our internal staff as well. We currently have three courses available, but are continuing to add resources to this project and will expand the portal. The world of digital is a very exciting place to be and we believe this technology tool will help grow our business and empower the global dealer network and channel program.”
INX Digital employees have participated in mandatory training sessions and are well versed to assist and handle any questions dealers have. Dealers logging into the portal will find a section on how to get started, followed by a training catalog and objectives and access to the virtual library. They’ll also find training solutions that will prove effective and get a better understanding on how the company’s digital product technological advancements help with print performance.
Currently, INX Digital is well known for its Graphic Arts products that are used primarily for billboards, banners, vehicle and building wraps and other large format output. However, future updates to the portal will include more detailed information on items such as the EVOLVE™ Advanced Digital Solutions brand line. Any dealer interested in registering with the INX Digital global network should contact their local company sales representative.