ALD helps take the NEC display services provider to the greener side of the fence
Melville Graphics, part of Melville Exhibition and Event Services who prints and provides display services to the exhibition industry, has taken an important step in underlining its green credentials by deciding to use the services of ALD Industry Ltd for disposal of their PVC banner material – both reinforced and unreinforced.
Nathan Rowe – production manager at Melville Graphics Coventry – explained why this was such a great time to take advantage of the ALD Industry service, it was customer driven and he has photographic evidence to prove it: "The photo is of the guys feeding through the United Business Media (UBM) banners we did for IFSEC 2009. This was the first official show where we were specifically asked to get them recycled as UBM are keen for their contractors to obtain the BS 8901 standard for sustainability in the exhibition and events industry.” BS 8901 is the British Standard that has been developed specifically for the events industry. The standard provides a “framework of good practice and defines the requirements for a sustainable event management system to ensure an enduring and balanced approach to economic activity, environmental responsibility and social progress”.
In today's ecologically aware climate it is important that all aspects of an event are sustainable. Event organisers need to consider the social, economic and environmental impacts of organising their event. Every choice, from the venue and travel arrangements, through to the content of the delegate packs needs be designed to be as ecologically responsible as possible, especially when dealing with non-biodegradable display materials.
Melville is an ISO 14001 company and an “Association of Events Organisers (AEO) Excellence 09 Awards” winner and is therefore very keen to fly the green flag not only for its customers and exhibitors at the NEC but also for Birmingham City Council, the partners for the NEC Group in their environmental aspirations. ISO 14001's sole purpose is to specify a clear framework of control for a company's environmental management system and it makes a powerful statement about any organisation's commitment to the environment giving it internationally recognised "green credentials".
ALD Industry mainly recycles PVC in the UK for ISO 14001 registered companies, and its MD Mike Turner said: “We are delighted to welcome Melville Graphics to our ever growing recycling family and we hope that this move will pave the way for other environmentally concerned exhibition centres and printers to do the same.” Mike's background as the director of The Digital and Screen Printing Association (DSPA now Prism) until the end of 2007 brought him into daily contact with printers who routinely produce display material. As a result he understands industry concerns and has been heavily involved in advising on environmental policy decisions. Mike uses this experience to assist the advertising, display, point of sale and printing industries in formulating environmental policy and can help enable these companies to completely satisfy their customer’s increasingly green requirements.