Share this story...

Fespa Asia 2011

FESPA will host its next event in Asia from 26 –28 October 2011 in Singapore’s Suntec exhibition centre (www.suntecsingapore.com).  The three-day FESPA Asia 2011 exhibition will be followed by a FESPA Asia Golf Day, providing a relaxed networking environment for event delegates.

One of the world leading financial centres and the fourth wealthiest country in the world, Singapore is a natural hub for the Asia region, with a world-class airport and state-of-the-art public transport (www.yoursingapore.com). These assets combine with the highest quality accommodation, facilities and hospitality to make Singapore extremely user friendly for exhibitors and visitors.  A cosmopolitan, multicultural city, Singapore has four official languages – English, Malay, Mandarin Chinese and Tamil – making it a welcoming destination for delegates throughout Asia, Australia and Australasia.

Opened in 1995, Suntec Singapore is a world-renowned, international venue with an optimal location for meetings, conventions and exhibitions.  Situated in the Central Business District but only 20 minutes from Changi International Airport, the exhibition centre is at the heart of a self-contained events complex and offers direct access to 5200 hotel rooms, 1000 retail stores, 300 restaurants and the region’s new centre for the performing arts, Esplanade – Theatres on the Bay.

FESPA sales and marketing director Marcus Timson comments:  “Singapore is a magnetic location for FESPA’s next show in the region.  It’s a safe, stable, contemporary city-state with a vital culture of competition and innovation.  Singaporeans have a reputation across the globe for the highest standards of organisation and attention to detail.  What’s more, Singapore is a contemporary city with thriving retail and leisure sectors driving advanced use of advertising and point-of-sale materials, making it a benchmark for innovative large format graphics.”

Previous FESPA events in Asia - including three successive FESPA India shows and the FESPA Asia-Pacific 2008 exhibition in Bangkok, Thailand - have attracted significant support from international and local exhibitors and visitors.  Audiences in Asia have welcomed the opportunity to attend high quality international exhibitions, with FESPA’s comprehensive educational and knowledge-sharing programmes offering access to the highest levels of industry expertise.

Outgoing FESPA President Anders Nilsson will assume the role of FESPA Asia Ambassador, with a remit to build on relationships with regional associate members, vendors and other stakeholders.  He will work closely with FESPA’s multilingual Asia event team in Reigate, UK.  Discussions with exhibitors will begin at FESPA 2010, and FESPA will launch an integrated exhibitor and visitor marketing campaign for FESPA Asia 2011 in Autumn 2010, incorporating a FESPA Asia Summit event in Spring 2011.

Anders Nilsson comments: “The dynamic Asian market still represents a tremendous opportunity for FESPA.  Our associate members in Asia now number 9 trade associations in: Australia, China, India, Japan, Korea, Nepal, the Philippines, Thailand and Sri Lanka with a combined member base of over 2,000.  Our Asian community members are very enthusiastic about the FESPA brand, our event concept and the quality of our products and member services.  They look to us to create pan-regional events that offer international perspectives, access to market leading suppliers, and educational programmes that meet their specific needs as fast-growing emerging markets.  With FESPA Asia 2011, we will continue to expand FESPA’s global connected community, and reinforce the direct value that FESPA delivers through post-event reinvestment programmes.”