The InPrint Show, scheduled to take place between 8th and 10th April 2014 in Hannover, Germany, has already sold 40% of exhibitor space. The organiser of the event, FM Brooks, believes this is due to the fact that companies are eager to be part of this new event whilst gaining advantage of the special founder booking rates, set to expire in April 2013.
According to research consultancy, IT Strategies, industrial print has a market valuation of €80 Billion and with a CAGR for industrial inkjet of 11%, it is not surprising there is high interest for an event that connects innovative print technology with the manufacturing sector.
Industrial print is widely regarded as the next big opportunity for print technologies, as traditional print markets either level off, or contract further.
"There is no doubt that there is a high demand and enthusiasm for InPrint, a trade show that is focused upon showcasing innovation in industrial print technologies within the manufacturing process," says Frazer Chesterman, director of InPrint Show's founding company, FM Brooks.
"And it is inspiring for us to receive such a superb reception for InPrint as it proves that print technology manufacturers want an event that opens up new markets in the manufacturing sector," adds Marcus Timson, co-director at FM Brooks.
"What is also clear is there is no support for the concept of adding another event alongside a traditional graphic show as this will not attract a manufacturing audience," Chesterman concludes.
InPrint is uniquely co-located with the Hannover Messe which attracts a large attendance of manufacturing decision makers from across Germany and other key manufacturing centres such as Asia and South America, meaning InPrint is perfectly placed to succeed in bridging the gap between the print technology sector and industrial, manufacturing decision makers on a pan-European and international scale.
Exhibitors within the print technology sector have clearly indicated a strong level of support for niche events that open up new markets. As a process, inkjet has matured in graphic production and is now fully transferable into new applications in packaging, ceramics, glass, textile, interior design and decor as well as more functional applications such as printed electronics, medical and instrumentation production as well as proofing, prototyping and 3D Print innovation providing a spectacular array of new revenue opportunities.
InPrint has been developed over a period of the past 12 months with contributions from leaders and experts across the print spectrum and founder partners and ambassadors will be announced in April 2013.