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Soyang Europe's new collections include Print, Self-Adhesive, Décor and Textile.

Soyang Europe is to return to Sign and Digital UK this year to launch its new materials collections to the sign and graphics market, as the company continues to target the wide format sector.

“We’re back at Sign & Digital UK in March with a much larger stand and a comprehensive materials collection to showcase to visitors of the show,” describes Mark Mashiter, the company’s Managing Director. “As media specialists, we are in a unique position to offer advice across the board on digitally printable substrates for the sign and graphics industry, from staple products such as self-adhesive vinyl and textiles, through to more speciality products, such as wall coverings and magnetic products.”

The new consolidated collections include Print, Self-Adhesive, Décor and Textile, as Mashiter confirms; “We wanted to showcase the vast extent of our portfolio in a way that makes it easy for our customers to see which products are right for their application. The four main areas cover premium products to suit all budgets and we’re confident that we’re answering very real requirements from our customers, adding revenue creating materials and providing substrates printable with existing systems, many of which have strong creative and environmental benefits.”

Soyang Europe has added a raft of new materials to its already extensive collection, including several new backlit products for UV printing, to serve the buoyant lightbox market. “Textile printing remains a big growth area for the industry,” concludes Mashiter. “It’s tactile, lightweight, easy to use and has great green credentials so we’re confident this market will continue to expand. Our highly experienced team of specialists will be on hand at the show to give advice, whether it’s for a textile application or any other area of digital printing and we really look forward to welcoming visitors onto our stand for a coffee and a chat.”

Soyang Europe will be on stand C60 at Sign & Digital UK, taking place at the NEC (Halls 17 - 18) in Birmingham, UK, on 28th - 30th March 2017.