William Smith offers a rainbow of possibilities with 3M’s 34 new dynamic colours

Trade supplier to the sign and graphics industry, William Smith, has bolstered its portfolio with new additions to its range of 3M coloured translucent films.

William Smith now has 34 new dynamic colours available to customers, including seven additions to 3M Envision Translucent Film Series 3730 and 27 additions to 3M Scotchcal Translucent Graphic Film Series 3630.

This brings the total selection of 3M’s coloured translucent films to 103 across the two product ranges, highlighting the Company’s commitment to become the number one choice for materials and signage.

Allowing companies to achieve unmatched global consistency and unleash creative potential, the new colour possibilities provide business owners with a product that can dramatically boost their brand’s image.

Following extensive research, 3M has developed a range of translucent colours which are consistent with developing trends in design and corporate identity, ensuring that customers have the products they need to achieve marketing goals.

The new additions to 3M Envision Translucent Film Series 3730, offer a choice of unique colours, including Regal Red, Olympic Blue and Plum Purple. By achieving the same level of brightness with fewer light sources, reducing material and maintenance costs, these films can contribute to a firm’s sustainability goal.

Now available in 25 colours with a 10-year durability, the matt, cast 50-micron translucent film has a clear, permanent, pressure sensitive adhesive and delivers high light transmission levels, which provides a vibrant, rich colour on LED illuminated signs.

The 3M Scotchcal Translucent Graphic Film Series 3630, which now boasts a variety of 78 colour options, including Fire Engine Red, Berry Burgundy and Electric Pink, is suitable for first and second surface application on plastic and glass substrates, to create internally-illuminated sign faces and window graphics.

With a clear, permanent, pressure sensitive adhesive and a 10-year durability, the 50-micron translucent film is designed to be thermoformable.
“The latest colours to the 3M range have cemented our commitment to supplying the UK with the best illuminated sign solutions portfolio,” said Chris Bradley, Head of Marketing at William Smith, part of the William Smith Group 1832.

“All 3M Illuminated Sign Solution products are backed by the 3M MCS Warranty and a custom colour matching option is available, providing our customers with a brilliant range of options.”

The latest colour additions to the ever-growing range of industry leading materials can be ordered as full or part rolls with same day dispatch available on all orders.