InkTec Europe has announced the appointment of Rhys Edwards as Marketing Executive, marking a strategic step forward in the company’s commitment to strengthening its marketing presence, digital engagement and brand profile across Europe.
The latest addition to the InkTec Europe team reflects a clear shift in marketing direction, with a renewed focus on digital and social communications, relationship building and closer alignment between marketing and sales activity.
Rhys joins InkTec Europe with a degree in Marketing and experience gained across a range of businesses since graduating. His background combines marketing strategy, digital communications and a strong understanding of technical and graphics-led environments, including exposure to hardware, software and management systems. This blend of skills positions him well to support InkTec Europe’s expanding portfolio and ambitious growth plans.
Enhancing digital marketing and customer relations
In his new role, Rhys will be responsible for enhancing InkTec Europe’s marketing activity across digital platforms, actively building relationships with resellers, partners and customers – both new and existing. He will also work closely with the sales team to support the company’s full product offering, including JETRIX wide-format printers, DTF and UV-DTF solutions, desktop flatbed printers, as well as InkTec’s extensive range of compatible inks and media.
Commenting on the appointment, Joey Kim, Managing Director of InkTec Europe, said: “This is the right time to proactively push the business marketing approach. Rhys brings fresh energy, strong digital expertise and a clear understanding of how modern marketing can support sales and long-term growth. His appointment reflects our commitment to driving InkTec Europe to the next level.”
Rhys Edwards added: “Much of my time will be spent researching and understanding the sector, while bringing my marketing and business skills to help build strong relationships across the industry. I’m keen to fully understand the vision of InkTec Europe and explore how I can help the business achieve its goals. I’m very much looking forward to the challenge.”
The appointment underlines InkTec Europe’s ongoing investment in its team and infrastructure, reinforcing its position as a forward-thinking supplier of print hardware, inks and media solutions to the European market.
