With Earth Day 2025, the call for sustainability isn’t just a rallying cry—it’s a business imperative. And nowhere is that urgency more pronounced than in fashion, one of the world’s most polluting industries. But change is no longer an abstract goal. It’s real, it’s actionable, and it’s already being led by forward-thinking brands—brands powered by Kornit Digital.
Kornit isn’t just reshaping how fashion is made. It’s redefining what’s possible when creativity, sustainability, and profitability work in harmony. Through a unique blend of technology, innovation, and environmental stewardship, Kornit is putting power back in the hands of creators—helping them build smarter, faster, and greener.
The Shift: From Mass Production to Smart Production
For nearly 25 years, Kornit Digital has championed a new model for the textile industry—one that replaces wasteful, rigid production cycles with agile, on-demand capabilities. This is not just about printing differently; it’s about empowering fashion brands and producers to unlock sustainable profitability. The old system relied on guesswork, overproduction, and long supply chains. Kornit’s model? Localized production, zero water waste, and the ability to print what you want, when you want it—with no compromise on quality or creativity. There’s no need to produce 100 units hoping to sell 60. You sell 100 — and produce 100. That’s sustainable profitability in action.
Technology that Enables Creative Freedom—and Responsibility
Kornit’s technology ecosystem is what makes this transformation real. Its advanced digital printing systems, proprietary NeoPigment inks, and integrated software workflows work together to eliminate waste, accelerate timelines, and reduce environmental harm. Every detail has been designed with impact in mind. The water-based NeoPigment inks are free from hazardous substances and certified by Oeko-Tex, ensuring compliance with the highest ecological standards. Kornit’s Direct-to-Garment (DTG) and Direct-to-Fabric (DTF) solutions operate in a single-step process, meaning no pre-treatment, no post-washing, and zero water waste. It’s a leap forward in both eco-conscious manufacturing and operational efficiency—giving brands the creative flexibility they need while dramatically lowering their environmental footprint.
Designed for Today’s Demands—and Tomorrow’s Expectations
Kornit’s innovations go far beyond waterless printing. They support a smarter fashion ecosystem—one built on local production, agile fulfillment, and responsible inventory management. By enabling brands to produce exactly what’s needed in addition to when and where it’s needed, Kornit helps eliminate overstock, reduce textile waste, and minimize the carbon impact of global shipping. Designers and brands can now test, tweak, and launch collections with zero minimums, zero risk, and full creative freedom. Whether you’re a global label or a niche visionary, agility means having the power to pivot in real time, based on real insights.
Fashion is no longer about six-month timelines. It’s about six-day launches. Kornit’s digital systems empower near- or on-shore manufacturing, so brands can deliver small-batch drops, hyper-personalized garments, and on-demand models. By removing the need for harmful chemicals and excessive energy usage, Kornit makes it easier than ever to comply with sustainability regulations—and to lead with integrity in a marketplace demanding transparency.
A Partnership for Growth—and for Good
Kornit’s promise is simple: to help fashion brands thrive in a new era where doing good and doing well are no longer at odds. Its latest Impact Report shows measurable progress in reducing greenhouse gas emissions, advancing green chemistry, and enabling circular economy practices across the supply chain.
As Earth Day 2025 approaches with the theme “Our Power, Our Planet,” Kornit is doubling down on its mission—to partner with creators, disruptors, and leaders who are ready to build a better industry.
Ready to Lead?
Kornit isn’t just a technology provider. It’s a growth partner. A creative enabler. A sustainability accelerator. And it’s here to help you turn your boldest ideas into real-world impact—with the tools to produce on your terms, and the vision to build a more resilient, profitable, and responsible future.
By Elianna Bar-El
