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Large format printers from swissQprint are designed for durability with minimum maintenance, thus keeping operating costs low and minimising the environmental footprint. How does the manufacturer achieve this standard? swissQprint’s chief of development gives the lowdown.

Ensuring wide-format print applications catch the attention of consumers is no mean feat in what is an increasingly digital world. Here, LFR takes a closer look at how speciality finishes can help printed work stand out and deliver something that digital screens can only dream about.

The use of wall decals in retail settings is by no means a new concept, with stores around the world having long used these eye-catching applications to help brighten up their shopping environments.

Investment in a printer is only part of the challenge for print service providers. Let’s face it; anyone can plough money into a new printer, but without the right level of finishing power and expertise to back this up, you will struggle to get far with new ventures.

For some time now, wide-format static cling vinyl has been one of the go-to products for those companies producing short-term retail window graphics. Looking at the stand-out features and qualities of these materials, it is easy to see why.

Print’s place among the top tier of advertising channels is under threat. The inexorable rise of digital media has been pushing print to the margins for some time.