Once upon a time, print companies did a whole lot of printing. In fact, printing was pretty much all they did and they did very well out of it thank you very much. The birth of digital printing had the effect of turbo charging the industry.
Window graphics can make a big impact for retailers, offices, cafes and plenty of other organisations. The right design, installed correctly using specialised materials, can make a bold and vibrant statement on both external windows and inside a building.
Before inkjet became the dominant printing process, screen printing was the only segment in the world of printing that could and does print on practically anything.
With the digital revolution continuing to transform the office supplies market beyond recognition, Antalis is reminding dealers that investing time in learning new skills is the key to unlocking fresh business opportunities.
Earlier this year, Nazdar Ink Technologies promoted Laura Maybaum to Director of Product Marketing – a position perfectly suited to her passion for print.
Almost one year on from joining Antalis as its new visual communications strategic development director, Frank Moran talks to LFR about how the company’s offering has been developing and predicts what the future holds for the viscomm sector.