Leading event production company GTMS undertook its most quirky project to date when it dressed and delivered 100 pairs of mannequin legs and printed floor graphics, to promote the launch of The Hole 3D.
The mannequin legs were dressed in jeans, white socks and black trainers and the 100 floor graphics sets were designed to make it look as though the person had disappeared down the hole.
Paul Logan, Managing Director at Logans Run Print Management, GTMS’ client said, “The mannequin legs were exactly as we had envisaged and so was the response from the public. The display became a real talking point and GTMS’ succeeded in undertaking the project with confidence, ease and to a tight deadline.”
GTMS also undertook the delivery of the legs to cinemas nationwide to ensure they were in place ready for the launch of the Joe Dante suspense thriller.
Dominik Short, Director at GTMS said, “Undertaking weird and wonderful requests is par for the course at GTMS but this project is definitely one of our most unusual.
“The finished installation looked extremely effective and caused quite a stir when cinema goers spotted the legs. This project combined our production, printing and project management skills to create a highly visual promotional tool,” added Dom.
GTMS provides exceptional large format print services for large scale and complex projects, in addition to offering Design and Build and event production services. With 25 years’ experience under its belt and a wealth of prestigious clients including the BBC, Bacardi, Fat Face and an array of experiential, marketing and PR agencies, GTMS takes care of every aspect from the initial design through to the production and installation by its expert team.
The forward-thinking team of 30 employees operates from under one roof – a 38,000 sq. ft purpose-built site complete with offices, workshops and warehouse.