Mimaki has announced it is sponsoring two important activities taking place at FESPA 2013 - the Wrap Cup Masters Series London event and the Promotional Product Business Academy (PPBA).
Mimaki is a Premium / Platinum sponsor of the Wrap Cup Masters Series London event – one of FESPA’s most animated and exciting features – which again takes place during the show, featuring a host of vehicle wrapping superstars. Numerous contestants will battle it out through several rounds across three days, to be crowned the FESPA Wrap Cup Masters Champion. All wraps will be printed on a Mimaki JV400LX printer.
In addition, Mimaki is a partner and co-organiser of Promotional Product Business Academy (PPBA), designed to showcase the range of garments and promotional products available to printers who are looking for additional revenue streams and to expand their businesses. Printers will learn how easy it is to print and/or personalise garments and promotional products for a value-added customer experience through case studies of successful practitioners. In addition, visitors will also be able to collect a complimentary one-month subscription to europeansourcing.com, an online hub for traders in the promotional product arena. The Mimaki UJF-3042HG is amongst one of the printers chosen for the production of these promotional products.
Mike Horsten, general manager, marketing, at Mimaki EMEA, explains, "Mimaki is selective about its sponsorships and these two important activities were deemed to be an excellent use of our sponsorship funds. Both will not only be fun and educational, but will also demonstrate the versatility of Mimaki printers in creating a wide range of innovative and unusual applications. We are also proud of the fact that FESPA has selected Mimaki printers to produce media for use in the Wrap Cup Masters Series competition and the PPBA.”
As exclusive distributors for Mimaki in the UK & Ireland, members of Hybrid Services Ltd’s team will be present at both events, alongside representatives of its specialist resellers to offer advice and information to visitors.
“Being able to see these Mimaki printers producing relevant output at these exciting events within FESPA will be of real value to companies seeking to appreciate how they can assist their business,” says John de la Roche, Hybrid’s national sales manager.
Both activities are key FESPA features that are expected to draw large audiences. For more information about the Wrap Cup Masters Series, please visit http://www.fespa.com/wrapcup/london/sponsors/. To learn more about the Promotional Products Business Academy, please visit http://www.fespa.com/london/en/features/promotional-product-business-academy
Mimaki will be on stand J5S at the show. More details about Mimaki products including its full range of printers and cutting plotters can be found at www.hybridservices.co.uk.