Avery Dennison Graphics and Reflective Products Division has appointed John Coppens to the newly-created post of Segment Manager, Europe, Fleet and Architecture, based in the European divisional headquarters in Hazerswoude, The Netherlands.
Mr Coppens will focus on developing a dialogue with end user companies and graphic design and corporate identity consultants. In this assignment he will work collaboratively with the divisional sales, product management, and marketing teams, in both a regional and global context.
Mr Coppens joins Avery Dennison from General Electric Company’s Tip Trailer Leasing Division, where, as Consultative Sales Manager for Europe, his customers were high-level executives in the major trailer fleet companies. Earlier he held positions of strategic responsibility within various divisions of General Electric, and at Emerson Electric Company. He has a bachelor’s degree in electrical engineering and a master’s degree on business economics from Rotterdam Business University.