21 Jun 2018

Domtar joins the Two Sides Campaign



Two Sides, the initiative to promote the responsible production and use of print and paper, and encourage its use as an attractive, practical and sustainable communications medium, continues to add influential global leaders to its list of members. Domtar Corporation, the largest integrated manufacturer and marketer of uncoated freesheet paper in North America and the second largest in the world based on production capacity, has joined the campaign, helping to take the Two Sides’ message beyond Europe.

“Domtar is proud to be part of the Two Sides campaign. Domtar is at the forefront of the responsible use of paper, and we collaborate with several environmental organizations to encourage environmentally sound, sustainable forestry practices, high levels of recycling and the use of renewable energy at our manufacturing facilities. We’ve joined the Two Sides campaign because it’s another effective way to help achieve two of our primary goals: highlight that paper is environmentally sound and also encourage people to print responsibly,” says Lewis Fix, VP Brand Management & Sustainable Product Development.

Martyn Eustace, Two Sides Director, comments: “Domtar has invested heavily in reducing its environmental impact so we are delighted that the company is giving its support to our campaign. They too seek to explode the myths that lead people to think that using paper is damaging to the environment and I am sure we will be useful allies in the effort to re-educate end-users, helping them to recognise that paper is actually the sustainable way to communicate. ”


Epson Releases Sustainability Report 2010

Epson Sustainability

Seiko Epson Corporation today released its Sustainability Report 2010, detailing the business, environmental and CSR initiatives undertaken by the Epson Group in fiscal 2009 (April 2009 – March 2010) as it works toward becoming a truly sustainable enterprise.

This year’s Sustainability Report contains two feature sections detailing how Epson aims to achieve its SE15 Long-Range Corporate Vision, announced in March 2009. The first feature, “Create, Produce and Deliver”, looks at Epson’s “customer value creation process” from the perspectives of customer satisfaction, quality assurance, and sales & marketing. The second feature reports on the SE15 Mid-Term Environmental Policy, which spells out the milestone environmental goals for 2015 as the Company works toward realization of its Environmental Vision 2050, announced in Brussels in 2008.

For the second year, the Sustainability Report will be released in digital form only on the corporate website. The report may be viewed at and downloaded from the following link http://global.epson.com/community/sr/

Two Sides Challenge 'Paper-Free is Better for the Environment' Claims


Two Sides, the UK initiative to promote the responsible production and use of print and paper, and encourage its use as an attractive, practical and sustainable communications medium, today announced that it is actively challenging companies which use greenwash to mislead consumers regarding the environmental benefits of alternative media.

Two Sides is requesting that companies carefully consider their messages and the potentially misleading anti-print and paper statements that are being made such as: 'go paper-free and do your bit for the environment' or  'e-billing is more environmentally friendly than the traditional paper bill'.

"It is important, when companies promote their products and services, that they do not damage the Print and Paper industry and jeopardise the livelihood of the many thousands of people employed therein with possibly misleading statements," says Martyn Eustace, Two Sides Director. "We will react to misleading statements whenever they arise and we are engaging with major corporates and utilities. There has, so far, been a reluctance to discuss but I have recently detected a changing attitude and realization that the issues which we are raising deserve debate and consideration."

Through its continuous monitoring, Two Sides often notices a lack of adherence to CSR guidelines. CSR Europe is the leading European business network for corporate social responsibility and its Sustainable Marketing Guide states that 'Green' claims should be truthful, accurate and able to be substantiated and not make comparisons unless the comparison is relevant, clear and specific. "It is clearly wrong," says Eustace "to claim that a product or service, for example a switch to online communication, is 'better for the environment' or 'uses less energy' without supporting evidence."

The link between reducing the use of paper and helping the environment creates a false impression about the sustainability of print and paper. Paper is a renewable and recyclable product that, if responsibly produced and consumed, is an environmentally sustainable media. In Europe, where 93% of our paper comes from, the area of forest has grown by 30% since 1950 and is increasing at a rate of 1.5 million football pitches every year. The forestry and paper industries are major guardians of this precious and growing resource.

The belief that e-communication is more environmentally-friendly than print is generally unproven and there is a lack of life cycle data to support such claims. What is increasingly clear is that electronic communication, and in particular the energy requirements of the increasing worldwide network of servers which are necessary to store all the information needed for immediate access, has a significant and increasing carbon footprint. Electronic communication and document storage must be recognised as delivering efficiency but not necessarily greater sustainability. In the UK it has been suggested that PC's and servers may consume up to 50% of the country's energy requirements in the next 10 years.

As Martyn Eustace explains, "Whilst all the benefits of electronic communication are clear, and initiatives to reduce waste are to be encouraged, Two Sides is concerned that incorrect and damaging impressions are being given if alternative e-communication channels are promoted as 'green' or seek to gain credibility by purporting to aid sustainability at the expense of responsibly produced print. All channels have an environmental impact and print remains a vital and effective part of the modern marketing and communication mix. We are asking all those who use the environment as a means to encourage customers to switch from print to e-communication, largely to reduce costs, to re-examine their messages as it is certainly not proven that this results in a lower carbon footprint. In fact, considering all the environmental costs of electronic communication, print and paper may well be the environmentally sustainable way to communicate."

Epson Awarded Silver Class in ‘Sustainability Yearbook 2010’

Epson Logo

Company named Sustainability Leader in computer and office equipment sector

Seiko Epson Corporation (“Epson”: TSE: 6724) has been named a Sustainability Leader and awarded Silver Class status in the SAM “Sustainability Yearbook 2010”, published on January 26.

The annual Sustainability Yearbook rates the sustainable growth potential of over 1,200 corporations worldwide by assessing them against more than 100 general and industry-specific criteria, covering economic, social, and environmental performance. The world-renowned SRI (Social Responsibility Investment) research company, the SAM Group, evaluates each potential entrant in collaboration with PricewaterhouseCoopers.

Of the 246 companies representing 58 sectors contained in the 2010 Yearbook, 97 were awarded Gold Class, 84 were rated as Silver Class, and 65 were given Bronze Class ratings. Epson is one of seven Sustainability Leaders named in the “Computer Hardware & Electronic Office Equipment” sector, all of which attained Silver Class status.

Epson was first listed in the 2008 Yearbook with a Bronze Class rating, and as a result, was also included in the Dow Jones Sustainability Indexes (DJSI), for which the SAM Group has responsibility for evaluation and admission. Epson’s ongoing commitment to sustainable growth has resulted in this year’s Silver Class status, and boosted by this achievement the Company will continue to develop its CSR program and strengthen its trust-based management initiatives.

To find out more about Epson’s CSR activities, or to view Epson’s Sustainability Report 2009, please visit the Epson & the Community section on the corporate website.




Printers branch out with funding to ‘Go Green!’


With the UK’s printing industry spending over £67 million a year on energy bills, which equates to the usage of approximately two million tonnes of carbon emissions according to the Carbon Trust, printers are encouraged to take a proactive approach to seeking expert support available to them for the implementation of certifiable environmental management systems such as ISO 14001.

Fortunately for those printing firms based in the East of England, the ISO 14001 environmental standard can be implemented with the financial aid available, subsequently reducing a significant amount of the cost of implementation.

Beyond implementing standards, Blackmores will take companies through the stages of their funding application as part of an initiative to more quickly promote carbon savings within the UK at the same time as enabling organisations cost savings during a period of economic downturn.

By implementing ISO 14001, printing firms are able to adopt an expert approach to managing the efficiency of their energy usage which can then meet  increasing demands from clients and the government to ‘go green’.

A renowned UK based printing company Lamport Gilbert, have achieved savings of £40,000 a year through successful implementation of ISO 14001.

Blackmores, a consultancy with leading environmental experts from the print industry offer free advice on funding that is available to the print industry.

Melanie Blackmore, Managing Director of Blackmores quoted, “It has been tough for many print companies in the UK however 2010 brings many opportunities to support the print industry to reduce energy, waste and costs. It’s a competitive market, but we are delighted that there is financial support to give those organisations without ISO 14001 the competitive edge.  Funding varies from region to region across the UK, and ranges from £1,000 - £5,000 in matched funding.”

We are finding that the vast majority of our clients are eligible for funding so we can hold their hand from the funding process through to implementation, training and successful certification.

For further information contact Nicolette Fletcher at 01462 450591 or email This email address is being protected from spambots. You need JavaScript enabled to view it.

Verdigris Environmental Awareness Survey will Provide Real Life Data for Real Life Business Strategies

Verdigris logo

Verdigris, the not-for-profit print environmental research initiative, is inviting print companies around the world to participate in the Verdigris Environmental Awareness survey. The aim of the survey is to better understand and evaluate the strategic motivators and environmental intentions of print companies worldwide. The survey will be repeated annually to track environmental awareness and adoption trends.

The English version of the Environmental Awareness survey is online at http://www.surveymonkey.com/s/GG5X8RQ and other language versions are under development and will be announced as they are ready.

The results will help people and companies develop business strategies and help them understand to what extent environmental issues are meaningful for their businesses, to plan products and assist with training. These results will be presented at Ipex 2010 during the Pira-sponsored Great Debate on Friday 21 May entitled 'Green print: is it worth it?' by Verdigris evangelist and chairperson of the debate, Laurel Brunner. Verdigris supporters will also have the results of this survey available on their stands.

"The results of the Environmental Awareness survey will provide businesses with solid data on which they can base their own decisions," says Brunner. "They will be able to get a real handle on issues such as waste recycling and the correlation between environmental interest and revenue."

The findings will be provided in raw data form to Verdigris supporters and the results will be made available on the Verdigris website at verdigrisproject.com. The survey is being promoted by Verdigris supporters, Agfa, Canon, Digital Dots, Fujifilm, HP, Kodak, Oce, Ricoh and Unity Publishing, as well as graphic associations and print industry magazines around the world.

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