FESPA is bringing the third FESPA Global Summit to London. The event will take place on 22nd and 23rd January 2013 at The Brewery and Montcalm Hotel. The event invites industry leaders of the digital wide format community to address key issues, challenges, opportunities and threats that are confronting the modern print service provider.
The FESPA Global Summit is a two day event with a participative and interactive format including conference sessions, presentations, interactive workshops and networking opportunities, with the objective of agreeing a route to success as the economy and sector re-builds. Confirmed speakers so far include leading print industry and association figures alongside leading names in the marketing sector TBWA Singapore and TBWA London, Unilever, Jacky Morgan, Director of Marketing, Shire Business Group and Tim Greene, Director Wideformat, Infotrends.
The comprehensive programme will focus on hot market topics in the print and marketing arenas such as the importance of sustainability in print and purchasing, digital textile printing; market opportunities; and interactive business building workshops. The sessions will also include case studies from leading print companies and print buyers from across the globe, as well as sessions from agencies and brands discussing the power of print in a integrated campaign.
Delegates can expect to be involved in a whole host of high calibre discussions. Niche market insights will be part of these presentations including, aviation graphics and the power of digital print in the London Olympics. There will also be valuable information from successful printers and marketers about the integration of print with new media channels, such as mobile engagement and QR Codes, and how these can impact print collateral, drawn from the speakers’ previous experience.
FESPA Managing Director Exhibitions & Events, Neil Felton, comments, “The FESPA Global Summit aims to inspire delegates and stimulate fruitful discussions with PSPs, print buyers and owners, and industry leaders about the current and future issues affecting the industry. With the exciting and vibrant city as our backdrop, we look forward to bringing our five star event to London for the first time. Consistent with our Profit for Purpose philosophy, the mission of the Global Summit will be to help delegates - and the wide format community at large – to build stronger, more innovative businesses which can thrive against the constantly evolving economic backdrop.”
The 2013 Global Summit is open to PSPs, advertising agency representatives and brand owners. For more information on FESPA’s Global Summit 2013 and to register for the event, please visit http://www.fespa.com/globalsummit.