With show doors opening in less than a week, Sign & Digital UK will again be the launching pad for the print industry’s biggest brands, this year hosting the first European demonstration of HP’s new Latex wide-format printer series. A press briefing formally announcing the products will take place on day one of the show at 3pm, located in the Piazza 5 Conference suite followed by a visit to the HP booth E60.
The press briefing will feature a presentation by HP executives, followed by a tour of the booth including demos of the new products. Designed to help sign shops, quick printers and small to medium print service providers (PSPs) easily expand their large-format printing capabilities, the new HP Latex 300 Printer series offers new application areas and builds a healthier production environment.
Rudi Blackett, event director, Sign & Digital UK says, “We are delighted that Hewlett-Packard has chosen to bring their new products to market at Sign & Digital UK 2014. This will be the first European showing of the new HP Latex 300 Printers series and they are sure to draw a crowd at the event. Sign & Digital UK 2014 is the UK’s showcase for many product launches as well as a key source of business advice to help sign makers and digital printing companies stay competitive and at the cutting edge of market developments.”
For more information on HP's new Latex 300 series, click here: http://www.largeformatreview.com/large-format/4707-hp-announces-hp-latex-300-printer-series-and-hp-designjet-z-series-production-printers