Successful Spandex UK Open House adds value to digital print companies and signmaking businesses

Spandex Open House

Around 200 signmakers, digital printers and industry people attended a Spandex open house event in Bristol on the 4th and 5th of November. Following the company’s successful theme of ‘Learn, Discover and Benefit’, the event highlighted the latest trends and innovations for the digital printing and signmaking industries. The Spandex team also presented customers with a number of ideas on how to take advantage of the growing textile and soft signage market by maximising the potential of new and existing technologies.

Added value through workshops

Attendees benefited from a range of seminars. Two of them were delivered by technical expert company Color Concepts and were designed to help visitors deepen their knowledge of digital print and the opportunities it represents. Various other learning opportunities on topics such as fine art reproduction; sign systems; fixings and fastenings; wall wraps as well as Gerber Edge Media Applications were well received. Other highlights included live car wrapping demonstrations which involved hands on participation from visitors. Attendees were also able to create customised textiles by using a heat press and Spandex’s textile marking films.

Specialist media

Offering the industry’s widest range of media brands, Spandex’s event enabled visitors to see the latest additions to the portfolio of leading brands such as Avery®, Mactac®, 3M™ and ImagePerfect™. Representatives of each brand offered inspiring ideas on how to deliver complete solutions and a broader scope of products for customers to increase profitability. For example, the sign systems range on display included mounting frames from Labate and Co.

Designed to provide visitors with new ideas on how to enhance their service offering, an eye-catching ImagePerfect™ Gallery highlighted a wide variety of materials from Spandex’s own range of digital and signage materials and accessories, ImagePerfect™.

Hardware demonstrations

Throughout the event, visitors were able to experience live product demonstrations of an extensive range of wide-format inkjet printing solutions from leading industry manufacturers. Highlights of the event included Epson's new Large Format printer GS6000 (64"), designed to enable sign shops and screen printers to move into more premium services, such as vehicle wraps, point-of-sale, and fine art reproduction due to its high resolution, 8-colour output capability. Visitors saw the Epson GS6000 printing on a range of materials, including the ImagePerfect™ 2314, a textile material designed for high impact, soft signage displays.

Also on display were a Mutoh Valuejet 1304 and Spandex’s new Gerber CAT UV flatbed inkjet printer. As a true economically priced flatbed UV printer, the Gerber CAT UV is ideal for signmaking, point of sale and other unique applications.

Explains Phil McMullin, Spandex UK Country Manager: “We’re delighted with the number of visitors that attended the open house, a clear indication of the value that these events offer the industry. All attendees commented about the importance of gathering industry information and having direct interaction with product and industry experts. We’re equally delighted about the number of orders closed at the event, in particular for the Epson GS6000 printer.”

“Customers were unanimous in their praise for the open house. From interactive workshops, live product demonstrations and practical expert advice, visitors went away with a number of ideas on how to make the most out of new and existing equipment to maximise the opportunities of the growing textile and soft signage market.”