InfoTrends and 4IT Group announced today that Print Power has joined as educational sponsor the European Marketing Dynamics Summit (formerly the European TransPromo Summit). The summit is scheduled for 27-28 October 2010 at the Crowne Plaza Brussels – Le Palace, Brussels, Belgium.
Print Power is a unique European organisation dedicated to promoting print media through focused marketing and advertising messages that communicate the effectiveness of print media and the environmental friendly aspects of paper and print. The organisation comprises a wide range of companies representing the entire print media value chain-production, distribution, printing, content and delivery-thus benefiting from the expert know-how and extensive experience that these many companies possess.
"Both print-media advertising and direct mail ideally complement online media and television, and are very cost-effective in terms of reaching audiences" says Ulbe Jelluma, Marketing Manager of Print Power, "Our media is based on certain, exceptional qualities. Because the printed word actively triggers the mind and engages the imagination, paper and print can make a deep impression on readers, and brands can thus benefit. This is why we believe it is important to support the Summit".
"We are pleased to have Print Power sponsoring our European Marketing Dynamics Summit," stated Enrico Barboglio, President of 4IT Group, "The founding partners of the Print Power initiative and organisation are the paper manufacturers, the paper merchants and the printers who represent eighteen European associations covering the entire value chain. Their contribution to the event will enhance the value of printing in the cross-media approach and changing dynamics of marketing."
The European Marketing Dynamics Summit is an educational forum for marketers, advertisers, service providers, and vendors on cross-media direct marketing opportunities and strategies. Challenges related to new media, changes in consumer behavior, the market environment, and global expansion have all contributed to reasons why businesses are seeking new ways to market to, communicate with, and reach customers. Marketing service providers and print service providers must re-evaluate the services they are offering to customers and the role that they want to play. TransPromo and other cross-media marketing campaigns that blend print and other media offer ways to accomplish this.
A limited number of sponsorship opportunities are available to qualified companies.
Spandex, the one-stop supplier of complete and innovate solutions to the digital printing and signmaking industries has announced details of an inspiring Open House event, taking place at Spandex’s premises in Bristol on November 4th and 5th 2010.
Following the company’s successful theme of ‘Learn, Discover and Benefit’, the event will provide existing and potential customers with interactive learning sessions and practical expert advice to help them reach their business goals during the ongoing challenging economic climate. Spandex will also show customers ways to take advantage of the growing textile and soft signage market by maximising the potential of new and existing technology.
The highlight of the Open House will be two seminars delivered by technical expert company Color Concepts. Both seminars are designed to help visitors deepen their knowledge of digital print and the opportunities it represents. The Creating Printer Workflows seminar will offer practical advice on how to reduce costs in the print department. It will also demonstrate how to optimise communication with customers by using proof prints and how to use PDF and colour effectively. Focusing on the world of media and printer profiling, the Creating Print Profiles seminar will show visitors how to achieve the best colour results from any media and how to maintain this quality in the long term.
“Feedback following recent Open House events clearly shows that customers value the number of extensive learning opportunities, live product demonstrations and expert presentations – all under one roof”, explains Phil McMullin, Spandex UK Country Manager. “Designed to inspire signmakers and digital printers and provide them with the all important competitive edge, our events also allow customers to interact directly with key industry specialists and provide them with valuable tips to boost their businesses and enhance their capabilities.”
Ensuring the event provides as much value for visitors as possible, all workshops have been designed to equip customers with practical tools to help them identify new business applications and develop their range of services. Other workshop and demonstrations will cover subjects focussed on vehicle wrapping; textile marking; sign systems; fixings and fastenings; Gerber Edge Media Applications as well as wall wraps. There will also be a seminar on ‘Photographic & Fine Art Reproduction’ and the ‘The Latest Digital Materials’.
Throughout the day, visitors will also be able to experience live product demonstrations of an extensive range of wide-format inkjet printing solutions from leading industry manufacturers. Taking centre stage will be Spandex’s new Gerber CAT UV flatbed inkjet printer which was previewed for the first time at Fespa 2010. As a true economically priced flatbed UV printer, the Gerber CAT UV is ideal for signmaking, point of sale and other unique applications.
Also on display will be Epson's new Large Format printer GS6000 (64") printer, designed to enable sign shops and screen printers to move into more premium services, such as vehicle wraps, point-of-sale, and fine art reproduction due to its high resolution, 8-colour output capability.
Spandex offers the industry’s widest range of media brands and the event will offer delegates the chance to consult the expertise of Spandex material suppliers, including Avery®, Mactac®, , 3M™ and Spandex’s own brand ImagePerfect™. The Sign Systems range will include displays from Labate and Co and Kunstdünger.
The latest news in from the Sign & Digital UK Team is they’ve seen an unprecedented surge in sales recently - resulting in nearly double the amount of contracted stand space compared with the same time last year, for the show which will be held on 12-14 April 2011 at the NEC, Birmingham.
Rudi Blackett, Event Director for the show comments; ''We are delighted to report that recent demand for stand positions at Sign & Digital UK 2011 has been exceptionally strong and we are now in a position where we will need to look to increase the size of the show. It is very encouraging to see so many leading companies already booked and looking forward to the event. Our plans are also well underway to work with all exhibitors and visitors to make the show an outstanding success.''
Companies already signed up for 2011 include; Fujifilm, Roland DG, Hybrid Services/Mimaki, Elements, Screen UK, Hewlett-Packard, Hexis, GPT, EskoArtwork, William Smith, Drytac, 3A Composites, Graphtec, Printmax, Atech, QPS, Signwaves, Fairfield Displays plus many more…
With excitement building for the UK’s premier visual communications event Duncan Jefferies, marketing manager for Hybrid Services Ltd, had this to say after signing up for the 2011 event;
"As Mimaki's exclusive UK distributor, Hybrid is thoroughly looking forward to attending Sign & Digital UK 2011. It constitutes one of the focal points on our calendar and for us - it's three days of valuable opportunities, meeting with existing and new customers and promoting Mimaki's latest printer and cutting hardware. We'll see you there!”
Brett Newman, Technical Director at Roland DG (UK) Ltd comments: “We’ve attended Sign and Digital UK for many years as it continues to deliver us new customers. It’s the place where the sign and digital print industry meets and the perfect platform for us to show our latest products. Last year’s show brought us the highest quality visitors we’ve seen for many years and as a result of this we’ve decided to book for 2011 to secure our favourite stand location.”
Graham Leeson, Marketing Communications Manager from Fujifilm Europe also added his comments on booking for 2011; "We were delighted with the response gained from the 2010 show, and the interest shown in our Euromedia range in particular, and are confident that the 2011 show will deliver again in terms of visitor attendance, leads and sales. We are pleased, therefore, to confirm our attendance at Sign & Digital 2011."
Nick Wintle, managing director of IGS UK also confirmed the reasons for their early booking “We know it’s early days to think about next year’s exhibitions, but we wanted to make sure of our place at Sign & Digital UK 2011,” states Nick, “The response we’ve received so far to our Elements family of green printing solutions has been overwhelming. This ‘early bird’ approach also lets our reseller channel and potential end users have a firm date in their diaries for seeing our systems at first hand.”
With 7 months from show the marketing team has been working hard to collate feedback, brainstorm ideas and carefully plan the marketing campaign, seminars and show features such as the popular Sign Makers Workshop. With most deals and agreements already in place the wide reaching yet targeted campaign has been mapped out to attract high volumes of quality visitors to the exhibition and help exhibitors promote their presence at the show.
Sign & Digital UK continues to offer free online visitor pre-registration which will be available very shortly, but in the meantime you can ‘register now’ and leave your details where you will then be informed via email when registration goes live. Visit the website for access to the latest innovations and exciting launch news & competitions in the lead up to the show – www.signanddigitaluk.com
With stand space going fast, exhibitors are encouraged to contact the team now to avoid disappointment:
Visitors and exhibitors have hailed the third FESPA Mexico (26th- 28th August 2010) an outstanding success. Attracting nearly 9000 visitors to the three day fair, many exhibitors commented that it was the busiest show they had been to in a long time and that sale targets were readily achieved if not surpassed.
For the first time, more than half of the visitors to FESPA Mexico 2010 comprised influential managers, managing directors, owners, with 42% describing themselves as ‘decision-makers’- an increase of 10% from 2009. The Mexican audience made up the bulk of the visitors, with businesses represented from across the country.
“FESPA Mexico is now an established event within the wide-format calendar and we are proud of the excitement and positivity created by the exhibition each year, 2010 being no exception,” says FESPA Managing Director Nigel Steffens. “The reputation of the exhibition has continued to grow as is apparent by the increasing number of high calibre of decision-makers who now consider it an essential date for their annual diary. The feedback we have received from exhibitors clearly indicates that they travelled to FESPA Mexico with specific sales objectives and have not been disappointed.”
The proportion of decision-makers at FESPA Mexico was especially encouraging following a difficult 12 months in the Mexican financial market. With the economy severely affected by the Swine Flu epidemic, economists had predicted that the economy would not return to pre-recession levels until the middle of 2011. Nonetheless, FESPA’s Mexican audience has maintained a positive outlook, as demonstrated by the FESPA World Wide Survey, which showed 48.4 per cent of Mexican participants would look to invest in wide format printers over the next 12 months. Reflecting the confidence of Mexican wide format printers, respondents generally held a more positive and optimistic attitude towards the future of their businesses and the industry than their counterparts in the rest of the world.
In recognition of the Mexican printing industry’s innovative attitude, the theme of this year’s FESPA Mexico was ‘Revolution’, the message being that to help print service providers progress along the road to recovery, they need to adopt a revolutionary approach to business. Throughout the exhibition, visitors and exhibitors took this message on board, participating in the numerous interactive sessions, including ‘60 Minutes to Innovate’, the FESPA Conference Programme that included talks from Scott Fresener, CEO of T-Biz Network International and Eusebio Garcia, Sales Manager Latin American , Nazdar.
“Mexican PSPs have been working extremely hard to pull themselves out of the recession and to revolutionise the way in which they approach their business strategies,” says Frazer Chesterman, Managing Director, FESPA. “From the signs we have seen at FESPA Mexico, the country’s print industry is ready to make the changes necessary to propel itself forward and to emerge from the recession with renewed energy and strength.”
In addition to a packed events schedule, the FESPA Mexico Awards were held on Saturday 28th August. Designed to recognise print excellence and innovation in the Mexican graphics imaging industry, the Gold Award winners in the five categories were as follows:
Screen Printing: Walking to Inspiration – Forever America
Garment Decoration: Marvel – Serigráfica Industrial y Comercial
Digital Printing: Estilo Tradicional - Q-Avi Diseno y Publicidad
Outdoor Media: Decoración de cristales en oficina Inmobiliaria - Prodigyo Imagen Visual
Winners were presented with trophies in recognition of their achievement and were given free access to the FESPA Conference Programme and entry to the exhibition. They also received four months’ membership to the Mexican Association, Amerografics.
Exhibitors at FESPA Mexico 2010 have been quick to comment on the success of the show, using descriptions such as “spectacular”, “fantastic” and “even better than 2009”. Paul Borucki, Vice President North American Operations, Kornit Digital remarks, “FESPA Mexico has been a fantastic show and by far exceeded our expectations. There has been excellent traffic throughout the event and the calibre of visitors has been phenomenal, with serious buyers and people interested in doing business, which is a positive indicator for the Mexican market.”
First time exhibitor Andrea Negretti, President Italy Branch, D Gen adds, “This has been our first time at FESPA Mexico, supporting our distributor, Wide Media, and it has been a fantastic show. We have seen a great interest from the Mexican market for textile printing and had serious buyers on our stand, so much so that we have sold several machines.”
Carlos Ramirez, Inkjet Business Manager, AGFA, concludes, “FESPA Mexico 2010 has been spectacular. There have been so many visitors to the event and the quality has been of a really high standard, we’ve sold a number of machines during the show and made some promising contacts.”
Arctec, distributor for Grapo Technologies in South Africa, is to showcase Grapo’s Octopus II high-speed UV printer for the wide-format, digital sign and display market at Africa Print 2010. The show will take place on the 8th -10th September at the Sandton Convention Centre in Johannesburg. Arctec will exhibit on Stand G9 G22 on Level 0.
Filip Timmermans, Arctec’s General Manager for Sales and Marketing says, “We are a leading supplier to the print and graphics industry in Africa. Our relationship with Grapo Technologies is fundamental to our growth as we can see the opportunities for high-quality, wide-format machines is growing rapidly within Africa. We have selected to showcase the Octopus II at Africa Print 2010 as it is the ideal, quality-machine of choice for wide-format printers in the African marketplace. Visitors are expected from the whole of Africa who will be coming to the show to invest in high-quality and innovative machines. The capabilities of Grapo’s Octopus II will help to build and expand the printers´ potential as well as extend their product portfolio and increase business opportunities.”
Cost-effective printing with Octopus II
The Octopus II is a cost-effective, high-speed printer that delivers near-photographic quality. The system is ideal for sign and display printers that produce a wide-range of creative applications. The Octopus prints on both rigid and flexible materials up to 2050mm wide and 60mm thick. The system can print up to 110sq.m per hour at a maximum resolution of 360 dpi, and is suitable for use with UV-curable inks. This hybrid printer can use roll-to-roll substrates or print on flat and rigid materials using roller-tables.
Grapo’s range of printers are amazingly flexible and can print on a wide range of substrates including foam, PVC, Forex, glass, polycarbonates, DiBond coated aluminium, acrylic, APET Veralite 100, fluted polypropylene, PVC vinyl, Blueback Paper, Vivak, metal, wood, ceramic tiles, cardboard, textiles and more.
After successfully introducing several new technological platforms a year ago at Print '09, INX International Ink Co. and INX Digital International (booth #2512) will advance its efforts to another level this year when Graph Expo is held in Chicago, October 3-6. The line of EVOLVE Advanced Digital Solutions will be joined by new inks, equipment and systems, in addition to educational seminars all four days at McCormick Place.
A year ago INX previewed a prototype of the CP100 UV digital can printer, which now headlines the EVOLVE Advanced Digital Solutions brand line. Designed for short-run cylindrical printing and packaging work, the CP100 produces brilliantly printed items such as aluminum cans and water bottles in minutes. The cost effectiveness of this printer makes it an interesting consideration for any printer to create specialized packaging and a new revenue stream.
The CP100 digital printer is a key part of integrated systems technology platforms developed by INX Digital to provide customer-driven solutions for inkjet printing, production workflows and material handling. Other unique EVOLVE products include the MD660 UV digital flatbed printer and NW100 UV narrow web printer. The brand also features solvent, UV-LED-curable, aqueous and thermal and oil piezo inks for printing on vinyl, paper, corrugated, plastic, fabric, glass, metal and other exotic substrates.
In addition to the CP100, another new product consideration for commercial and package printers available at Graph Expo is the MD1000 UV flatbed printer. It quickly and inexpensively delivers real-metal sample proofs in minutes for the short-run production of decorative tins, general line containers and aerosols. Not only available to metal decorators, the MD1000 offers quality over 1200 dpi at 150 to 220 feet per hour on a wide variety of rigid and flexible media including plastic, corrugate and carton.
Learning how digital products can help any commercial printer is the driving force behind a series of education sessions INX will offer daily as part of its seminar schedule. Company experts and engineers will provide valuable insight with various presentations on LED lamp technology, ink systems and Xaar print heads for integration, and grayscale calibration, including G7 methodology. The latter session will present the benefits of grayscale calibration as it pertains to traditional and digital printing, and also discuss how to utilize spectrophotometry and LAB readings for better process control.
INX will also display environmentally friendly designed inks. Sheetfed process system inks EcoTech and EcoPure enhance any printer's Sustainability roster, and the EcoTech inks not only conform to ISO 2846-1 standards but are suitable to GRACoL G7 certification. These inks will be joined by the best-in-class energy curable product line, including Fusion hybrid inks, INXCure FTP EB inks, World Class Low Migration inks, INX Cure UV Web, INXFlex UV Flexo, and specialty inks and coatings.
The INXCure LED series of ink showcases the company's continued commitment to industry leading innovation. Recently demonstrated at IPEX, the sheetfed LED series is proven to offer superior print quality and cure response, even under demanding conditions. The INX Research & Development team continues to work with various manufacturers of LED UV light systems in optimizing both the light source and ink as this exciting technology becomes commercial. The demand for energy curable specialty inks will continue as UV/EB products increase productivity, offer improved physical properties, reduce costs and meet environmental compliance.
Large Format Review provides daily breaking news on digital printer technology as used for commercial production of print for wide-format sign and display, dye-sublimation textile and fabric printing, packaging and industrial applications. We also cover 3D print and additive manufacturing.