21 Sep 2021

Antalis recruits retail industry expert Claire White

Antalis has hired Claire White to take on the role of Innovation & Creative Consultant.

With more than two decades of experience in the retail industry, Claire White has joined Antalis as Innovation & Creative Consultant in the Visual Communications team.

Claire brings a wealth of experience to her new role, having spent the past 22 years in senior visual merchandising roles at top retail brands such as Pets At Home and Marks and Spencer. In her new position, Claire will provide support and expert consultancy to brands, architects, designers and marketing teams to ensure they understand the features and benefits of the wide range of Antalis materials available to them and that they ultimately specify the right substrates for their requirements.

Drawing on her experience, Claire will be able to offer support and education to specifiers, assisting with all aspects of visual communication projects, whether that’s suggesting creative solutions for interior spaces, or providing advice on legislation and environmental credentials.

Commenting on her new role, Claire says: “I’m incredibly excited to be joining the Antalis team during a time when product innovation is thriving. I am looking forward to working with both specifiers and our print customers to provide support right through the supply chain, building strong relationships based on a solutions-based service. When it comes to working through complex projects, clients can be confident that they can come to me for impartial, creative advice, which will help them to push boundaries and ultimately create standout.”

Chris Green, Head of Channel for Visual Communications & Hardware at Antalis, comments: “The investment in our Visual Communications team, as well as in our product portfolio, is testament to our commitment to continually expanding our offering and providing our customers the very best creative support. We pride ourselves on developing an expert team to offer tailored solutions for our customers, helping them to utilise the most efficient and innovative products available. As such, we’re delighted to have Claire on board to nurture existing, and establish future, relationships with customers.”