Trade shows provide an incredible opportunity for businesses to get their names and work in front of big brands, well-connected people and the press. However, they can demand a huge amount of investment, so getting the know-how and making every opportunity count can be the key to success.
With some of the design industry's biggest events round the corner, Make it in Design invite you to join them for their free Trade Show Video Series featuring exclusive interviews with the owner of Printsource, Massimo Iacoboni, and flourishing surface pattern designer and illustrator Rachael Taylor.
Between them they’ll share some 'killer hints and tips', real-life experience both as an exhibitor and from behind the scenes and give you the low down on what to do - and what not to do - at a show. Plus Rachael will go into detail about the different types of shows (licensing v product) and what you might need to consider for each.
Five short videos will be delivered daily to your inbox between Monday May 11, and Friday May 15, 2015. Sign up for free here: www.makeitindesign.com/design-school/video-series
[Image shows Rachael Taylor at the Home Exhibition, London]