Once upon a time there was PET, which stands for polyethylene terephthalate, more commonly known by the general public as polyester and for being used to make mineral water bottles.
In the past, this material, in the form of biaxial film, was used for a much wider range of things: film reels, photographic film, x-rays and printing, for which its exceptional dimensional stability was an essential characteristic.
Today, with the advent of digital technology, some of these applications have fallen into disuse, yet biaxially-oriented PET preserves its qualities. The Guandong R&D department has used its experience and knowledge to adapt this material’s exceptional performance to the world of visualcom, combining PET with the technology of glue dot coatings. The result is Dotty PET, a completely new product that further expands the range of highly innovative solutions that Guandong offers for Spot Déco, its new concept of in-store communication.
Dotty PET is a next generation self-adhesive film that combines complete resistance to thermal shock and perfect application on any surface: glass, wood, metal, walls. Indeed, thanks to its characteristics, it doesn’t warp or shrink - even after years - while the glue dots on the back make it easy and quick to apply, without creases or air bubbles. It is available in white matt and clear gloss and is resistant to temperatures between -98°C and +160°C, which means that it can be printed on with laser technology, Latex and UV. Moreover, Dotty PET respects the environment, because it is made with the best possible plastic for recycling. In fact, companies can reduce disposal costs significantly thanks to the lower energy consumption of recycling plants.
"Our R&D department is constantly engaged in the study and development of exclusive products, with the aim of anticipating the needs of a market that is increasingly projected toward smart, durable and environmentally friendly solutions - commented Fabio Elmi, Guandong’s Marketing Director. "Dotty PET is yet another product of our know-how in nanotechnology, and its unique characteristics mark the end of difficult to remove coatings, which warp or present unsightly cracks over time, for applications that go beyond in-store promotion". Dotty PET is ideal for coating the inside of windows and window decorations, which are often exposed to considerable fluctuations in temperature for prolonged periods of time.