New Avery Dennison colours added to William Smith portfolio

Six new on trend Avery Dennison Supreme colours added to William Smith portfolio.

Renowned worldwide leader in adhesive technologies and display graphics, Avery Dennison, has launched six new on trend colours in its Supreme Wrapping Film range which have been added to the William Smith portfolio.

Providing more ways to make vehicle wraps stand out from the crowd, the range's new colours include Satin Metallic Safari Gold, Satin Metallic Dark Basalt, Gloss Pearl White Snow, Gloss Rock Grey, Gloss Metallic Sand Sparkle and Matte Olive Green.

With superior performance, fast and easy application and removability thanks to Easy Apply RS Technology, the Avery Dennison Supreme Wrapping Film range allows for quick and simple positioning and air bubble-free application.

The 80-micron premium cast vehicle wrap film, with 12-year durability, is ideal for use in the vehicle market where high gloss finish and cost-effective wrapping is required.

Chris Bradley, Head of Marketing at William Smith, part of the William Smith Group 1832, said: "It's great to be able to extend our portfolio once again and the six new colours are going to be incredibly popular.
"We always consider our customers' needs; we stock all of the Avery Dennison Supreme Wrapping Film range so they can buy only what they need, removing the pain of stock holding."