A unique technology for the production of bespoke, structured wallpaper is being launched in the UK at 100% Design Exhibition.
Colourgen will be showcasing a broad range of 3D custom-made wallpaper samples that demonstrate the capabilities of the Dimense Wallpaper printer in the Emerging Brands area. The company will also talk about the opportunities the printer offers for interior designers and architects looking to deliver innovative and creative new styles of 3D and embossed bespoke wall coverings for clients.
Until now, designers needed to source specialist, pre-textured media to create 3D style effects on wallpaper or go through a complex printing process to create the effect using standard printers. These methods add cost and time to a project and limit the designer in terms of what they can do creatively. The Dimense printer simultaneously prints and creates the structure of the wallpaper in one pass and is ready to hang immediately, technology that simply hasn’t existed until now. With Dimense, the designer has 100% flexibility to create the bespoke wall covering effects they desire.
Mark Lambert, Director at Colourgen the UK’s exclusive distributor for Dimense, says, “These are really exciting times for Colourgen. Dimense is a unique and innovative product that is set to be a game changer in the digitally printed wallpaper market. We are looking forward to promoting this product to a broad audience across print, design, retail and interior decoration. Dimense really is a revolution in the creation of custom graphics with structure. We call it the ‘Art of Dimensing!’”
He adds, “This will be the first time we’ve attended 100% Design and we’re really looking forward to it. We chose to launch Dimense at this show because of its outstanding reputation for supporting emerging innovation in interior design and because it’s so well attended by designers and architects from across the country and the world, which gives us a great opportunity to showcase what the printer can do to the people who could most benefit from its capabilities.”
Dimense offers output that won’t fade in direct light, can be cleaned without scratching or damage and is C1 fire rated, making it perfect for high traffic areas such as hotels, retail and corporate environments. It can print at speeds of up to 20sqm/hour with a print width of 1.6m. Dimense is an environmentally friendly technology based on latex eco-friendly inks and PVC-free structure-forming Ecodeco media.
The Dimense printer will be shipping in the UK exclusively from Colourgen in September 2018 and Colourgen will be exhibiting at the 100% Design exhibition at Olympia from 19-22 September (stand no EB44).